lawyer-landing-pages

Law Firms: Increase Conversion Rates with Landing Pages

Last week I discussed how we reduce our law firm clients’ Adwords cost per click. Among those strategies I mentioned using landing pages to improve quality score and subsequently, lower the ad bids. Landing pages however could help not only to reduce the CPC but also, improve conversion rates. And in this post I’ll show you 5 ways you could use landing pages to convert more visitors into leads and…

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5 Tips For Rocking a Digital Marketing Campaign On a Tight Budget

5 Tips For Rocking a Digital Marketing Campaign On a Tight Budget

Promoting a business online successfully costs money. In some cases, it can be a lot of money. But it doesn’t mean that only companies with wads of cash are able to generate leads from the web. Quite the contrary, in fact. And, in this post I’ll show you 5 ways to rock digital marketing, even if you’re stuck with a tight budget. #1. Evaluate Your Marketing ROI Start by assessing your…

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5 Ways to Crush Your Online Marketing Goals with Facebook Ads

5 Ways to Crush Your Online Marketing Goals with Facebook Ads

It seems like a never ending debate: Is Facebook actually useful for local businesses? Personally, I consider the social network as one of the most beneficial channels in online marketing. And in this post I’ll show you 5 ways you could absolutely crush your online marketing goals with it. 1. Speed up Lead Generation with Lead Ads Do you know what’s the #1 secret to generating leads? Convenience. Just think…

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5-Tricks-For-Getting-More-From-of-a-Local-Adwords-Campaign

5 Tips For Improving Your Local Business’s Adwords Campaign

Are you wondering how to make Adwords ads more effective? Attract more local visitors while reducing advertising costs? And generate more leads and inquiries from the web? Then I have just the thing for you – 5 tricks I use to help improve the effectiveness of local Adwords campaigns. Intrigued? Let’s get started! Trick #1. Bid on Keywords that Include Location The purpose of a local Adwords campaign is simple, to attract…

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5 Amazing Digital Marketing Techniques You Didn’t Even Know Existed

5 Amazing Digital Marketing Techniques You Didn’t Even Know Existed

This likely won’t come as a surprise but change is a constant in digital marketing today. New technological developments help improve the way you can promote a business, generate leads, and make sales using the web. But for most business owners it’s hard to stay on top of it all. So, to make it easier for you, I decided to outline a couple of new and profitable digital marketing techniques you should be using. Strategy…

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